Project Type
Client
Year
2022
Team
David Baker (me) – Primary Designer of the Brand Guidlines
Jake Watson – Senior Designer
Joseph Kline – Copy
Mark Ford – Logo Design
Travis Hanson – Initial Mascot Design
Hello! Carwash
Hello! Carwash was a client I had the pleasure of working with at 3Headed Monster. I organized the visuals created by past designers, including the colors, logos, mascot, type, and colors into brand guidelines to help Hello refocus their brand. Here is a selection of my favorite slides I designed, representing only a tiny portion of the creative we presented to the CEO and CMO of Hello! Carwash. In addition, I gave creative recommendations on how the preexisting assets should be used, proposed marketing ideas, and had the freedom to build on the creativity of the Hello assets.
